Lets face it, marketing tools are not cheap. Especially for startups and small businesses looking to grow fast in 2019, spending your marketing budget wisely is key. What if we told you there are already some great, FREE options out there for the taking? From blogging to analytics, SEO to video marketing, we’ve compiled the top 10 FREE marketing tools that you should be taking advantage of this year.
From WordPress to Wistia: Top 10 Free Marketing Tools
Looking for a platform to house all your social media content and schedule it out seamlessly? Hootsuite is our go-to for free social media management. With the free version, you can support up to 3 social platforms and schedule out up to 30 messages at a time. It’s perfect for small businesses and startups with a smaller social media budget!
Perhaps the best known free marketing tool out there, WordPress is the most popular free CMS platform for businesses big and small. WordPress is incredibly versatile, supporting anything as simple as a blog to as complex as a full-blown website and online store.
Canva allows you to create beautiful designs for your marketing materials, from posters to flyers and online banners. With free graphics to choose from, marketers far and wide trust Canva for creating images big and small.
Pablo by Buffer is the perfect platform to use if you’re looking for free stock photos to use in your marketing materials. When it comes to copyright, we have to be careful not to use other people’s photos in our marketing materials. But with Buffer, you never have to worry about any legal issues.
Launched in 2012, Medium is a free publishing platform for unique storytellers, marketers, writers, thinkers and everyone inbetween! Publishing your blog to Medium will help with your SEO get more eyes on your blog – just make sure you use the most relevant hashtags to get seen!
Google Trends is a fantastic tool to help find the data you need to influence your marketing decisions. What are people searching for that is similar to your business? Once you find out – you can make educated decisions about what to put some marketing spend behind!
Perhaps the King of free analytics – Google Analytics takes the cake when it comes to providing data insights around your top-read blogs, audience demographics, conversion rates and SO much more.
Moz is a trusted SEO tool for businesses small and large – and despite needing to pay for most of the premium features, there is a free version of the platform through which you can access tools like Keyword Explorer, to help you find relevant keywords for your advertising and SEO strategies.
Perhaps the most popular video marketing platform, Wistia and YouTube both allow you to create, manage and share videos for business. Arguably, YouTube will give you better return on SEO, while Wistia has better thought-out lead generation tools like in-video lead forms.
Need ideas for blogs? Look no further. The free Blog Topic Generator by Hubspot gives you the ability to find new and exciting topics to blog about, all by just entering keywords related to your business!
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